Building a Profitable and Growing Accounting Firm
"I’ve gained so much clarity and structure on my business that I’m growing with a team of 4"
"Adam has helped me shape that vision to something I can achieve rather than randomly dream about"
Strategies for Growth and Increased Profitability in the Accounting Industry
Creating Clarity and Structure
The mentoring process began with developing a clear vision and mission for the firm. This allowed ajftaxation to align roles and responsibilities to leverage team members' strengths and build a cohesive and effective team.
"I’ve gained so much clarity and structure on my business that I’m growing with a team of 5."
"Adam has helped me shape that vision to something I can achieve rather than randomly dream about."
"Massive shout out to Adam. He
has also helped Emma, my sidekick of 24 years old recognise her strengths and she’s grown immensely. Thanks, Adam."
Increasing Value and Profitability
ajftaxation reviewed their pricing strategy and focused on increasing value for clients. They also improved the efficiency of their processes to reduce costs and increase profitability.
"In the 2 years of changing direction from full-time lecturing to growing a business from scratch basically because I had to, Adam has helped me shape that vision to something I can achieve rather than randomly dream about, lot’s of hard work ahead, but I’m on course and I’m excited again."
Developing a Comprehensive Marketing and Social Media Strategy
To increase visibility and attract new clients, ajftaxation developed a comprehensive marketing and social media strategy. They're building a strong online presence through social media and content marketing, which has helped raise awareness of the firm and attract new clients.
“Adam has a wide knowledge of all social media platforms and the integration of marketing with those platforms… …Just one small pointer has potentially made a huge difference to my marketing and selling potential”
Customer Success Metrics
- Team Growth: ajftaxation has grown from a 4-person operation to a team of 5, leveraging the strengths of each team member.
- Increased Profitability: ajftaxation was able to review its pricing strategy, increase the value provided to clients, and improve the efficiency of their processes to reduce costs and increase profitability.
Conclusion
Through the Pathfinder Growth Programme and personalised Small Business Growth Coaching from New Way Growth, ajftaxation was able to create a solid foundation for growth and achieve success in their industry. The firm's journey serves as an inspiration for other small businesses looking to transform and grow in a competitive market. If you're looking for Growth don't hesitate to contact us.
ajftaxation
Amanda Fisher - Founder and Director
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